The Black Friday and Cyber Monday sales present a huge opportunity for entrepreneurs and small business owners to score discounts on the SaaS tools and services they need to build, optimize, and scale their online ventures. With so many deals out there, it can be tricky to identify the promotions that will provide the most value and align with your specific needs. This overview covers some of the top discounted tools and services across key categories like website building, SEO and marketing, business operations, content creation, and eLearning platforms.
Introduction
Black Friday and Cyber Monday are just around the corner, which means major savings on virtually every software-as-a-service (SaaS) tool entrepreneurs rely on. Whether you’re looking to create a website, grow your email list, implement project management, learn new skills, or leverage AI for forecasting and analytics, you’ll find incredible discounts from reputable platforms.
Taking advantage of these seasonal promotions allows busy founders to supercharge their startups without breaking the bank. With the right stack of affordable SaaS solutions, you can build, optimize, and scale your online business much faster. This guide will cover all the essential categories and highlight some of the best deals available.
Here’s a quick rundown of the types of discounted tools we’ll cover:
- Website builders to create professional online presences
- SEO and marketing tools to drive organic growth
- Business operation platforms to maximize productivity
- Content creation apps to level-up your visuals
- eLearning services to expand your skills
By strategically utilizing these Black Friday and Cyber Monday deals, any founder can gain access to enterprise-level solutions at indie budgets. Keep reading for an in-depth look at some of the biggest discounts in each software category.
Website Building
A polished, professional website is essential for any modern business. The good news is many of the top website builders offer their best deals of the year leading up to Black Friday. Here are some of the biggest savings you'll find:
Website Editors
Platforms like Wix, Squarespace, and Webflow provide intuitive drag-and-drop site builders that are ideal for beginners looking to quickly launch their first website.
Wix offers a particularly generous 50% off its Premium plan. Squarespace provides a 20% sitewide discount on all annual plans. And Webflow gives 2 months free to new accounts.
For more advanced users, open source tools like WordPress and flexible no-code platforms like Bubble also have promotions running. Expect heavily discounted themes, plugins, and page builders for WordPress, and 50% off Bubble's pricing for 3 months.
Ecommerce Builders
If you need to sell online, ecommerce-focused platforms like Shopify, BigCommerce, and Gumroad offer up to 60% off for Black Friday.
Shopify provides 50% off for the first month, plus free shipping labels. BigCommerce gives 60% off for the first 3 months. And Gumroad offers 15% off all plans for 1 year.
The key is choosing the website builder that aligns with your specific needs and current skill level. For example, beginners may prefer an intuitive drag-and-drop editor like Wix or Squarespace to build their first site quickly. Whereas advanced users often gravitate toward Webflow’s flexible coding capabilities or open-source platforms like WordPress.
No matter which builder you choose, Black Friday deals present a prime opportunity to get premium features and design flexibility at a fraction of the regular cost.
SEO and Marketing
Driving organic traffic to your new website requires strong search engine optimization (SEO) and marketing fundamentals. The good news is many digital marketing tools offer discounts up to 60% for Black Friday.
SEO Tools
Major platforms like Ahrefs, SEMRush, Moz, and Ubersuggest provide pro-level SEO tools for auditing sites, tracking rankings, optimizing pages, and expanding organic reach.
For example, Ahrefs offers a generous 7 day $7 trial plus 20% off your first payment. Moz gives 30% off your first month of its Pro account. And SemRush provides a free 14 day trial to test drive its robust SEO toolkit.
Email Marketing
Leading email services like Mailchimp, ConvertKit, and Klaviyo make it easy for startups to grow and monetize their subscriber lists.
Mailchimp offers 25% off your first month, ConvertKit gives two months free, and Klaviyo provides a 25% discount for six months.
Leveraging the right marketing tools in conjunction with SEO best practices empowers startups to grow their organic traffic, email lists, and sales efficiently. Be sure to thoroughly test free trials and leverage money-back guarantees so you can find the platforms that best suit your needs before committing.
Business Operations
Streamlining workflows and communications is critical as your team scales. Luckily, all the leading business operation platforms offer deep Black Friday and Cyber Monday discounts.
Task Management
Solutions like Asana, Trello, ClickUp, and Monday.com provide intuitive ways to organize projects, delegate tasks, and ensure accountability across remote teams.
For example, Asana offers 50% off its Business plan for 1 year, Trello gives 50% off Business Class for 12 months, and ClickUp provides savings up to 60% on all annual plans.
Accounting & Invoicing
Managing finances is easier with discounted accounting software like QuickBooks, Freshbooks, and ZipBooks.
QuickBooks offers 50% off for 3 months, Freshbooks gives 60% off for 6 months, and ZipBooks even provides its software free for the first 3 months.
Now is the time to implement the project management, communication, and accounting tools your team needs at prices you won’t see again until next year.
Content Creation
Visually engaging, high-quality content is table stakes for standing out online today. Upgrade your graphics, videos, and writing without blowing your budget by taking advantage of these stellar Black Friday deals:
Graphic Design
Robust creative platforms like Canva, Adobe Creative Cloud, and PicMonkey make it easy to produce professional graphics and engaging visual content.
Canva offers 25% off its annual plan. Adobe provides a 20% discount for the first year. And PicMonkey gives 33% off for the first 12 months.
Writing Assistance
Writing tools like Grammarly, Hemingway Editor, and ProWritingAid provide advanced grammar checking, style corrections, and context-aware spelling and punctuation recommendations.
For example, Grammarly offers 20% off its Premium plan. Hemingway Editor provides 25% off its desktop app. And ProWritingAid gives a 25% discount on its Premium offering.
No creative startup should be without access to graphic design software, stock media, writing assistance tools, website templates, and more. Cyber Monday is the best opportunity to gain access to robust creative solutions at a fraction of their normal prices.
eLearning Platforms
Investing in yourself is one of the best uses of your limited funds. The top online education platforms feature major discounts leading up to Cyber Monday.
Online Courses
Udemy offers thousands of online courses starting at just $9.99 each.
Skillshare provides two months of Premium access completely free for new users.
MasterClass gives a 20% discount on its annual membership, providing unlimited access to celebrity-taught classes.
Platforms like Coursera and edX also offer steep discounts up to 30% on their annual online course subscriptions.
Language Learning
Services like Babbel and Rosetta Stone make mastering new languages fun and accessible.
Babbel provides savings up to 60% on language learning subscriptions. And Rosetta Stone offers six months free when you purchase a 1-year plan.
With discounts this deep on everything from coding courses to watercolor painting tutorials, there’s no excuse not to master new skills, expand your knowledge, and work toward career advancement.
Conclusion
This Black Friday and Cyber Monday season represents a truly unbeatable opportunity to score SaaS tools that can supercharge your startup. From website builders and ecommerce platforms to marketing automation and business productivity software, virtually every solution an early-stage startup needs will be available at all-time low prices.
Be sure to thoroughly vet free trials, leverage money-back guarantees, and read recent user reviews so you can invest confidently. With the right solutions, your startup is positioned to achieve explosive growth in 2023.
For the latest deals across all software categories, be sure to bookmark the Black Friday Deals for SaaS website and subscribe to their newsletter.
